The world’s most northern design week – Arctic Design Week – along with Arctic Design Capital Rovaniemi, have presented the prestigious Arctic Design Company of the Year Award to Aurora eMotion in recognition of their eSled, which ushers in the world’s first zero emission and zero noice snowmobile safaris.
Presented now for the third time, the annual award given by Arctic Design Week organisers Rovaniemi Development Ltd. and the City of Rovaniemi aims to honour a company that over the past twelve months has courageously and open-mindedly integrated design to benefit their company’s activities, as well as embraced the arctic as a fundamental part of their business operations.
This year’s recipient Aurora eMotion has developed an innovative and ecological vehicle, which in the jury’s words is indicative of our time, is bold and truly representative of a deeper understanding of arctic conditions. The eSled also offers the Lapland experience industry a new fully ecological product.
“The Rovaniemi-based company has expertly demonstrated local know-how in their research and development work. The company’s roots are grounded in the electric snowmobile research initiative launched in 2010 at the Rovaniemi University of Applied Sciences, which e.g. Rovaniemi-based sled manufacturer BRP Finland and local safari companies were heavily involved in, along with their clients. This has ensured that the developmental work has a strong service design aspect”, explained the jury.
Aurora eMotion’s CEO Ari Karjalainen has been involved in the development of electric snowmobiles from the very beginning. Over the course of his career he has also headed the Arctic Power Laboratory at the Lapland University of Applied Sciences, which specialises in cold-condition testing. The rest of the company’s shareholders are comprised of Mechanical Designer Olli Haavikko, who has a lengthy career in snowmobiles, tech system and programming expert Matti Autioniemi, as well as automotive systems and electronics specialist Jori Niskanen. The eSled brand itself is the handiwork of Rovaniemi-based digital and advertising agency Höyry.
“It’s outstanding that the world’s first noise-free snowmobiles and ecologically friendly safaris have been developed right here in Rovaniemi, the capital of arctic design. Aurora eMotion has the potential to break through in the international market”, proclaimed Rovaniemi’s mayor Esko Lotvonen, who presented the award on Wednesday 21 February at Arctic Design Week.
Aurora eMotion will launch their eSled safaris at the beginning of March, from the Arctic SnowHotel by the shores of Lake Lehtojärvi in Rovaniemi. Safaris can be booked very soon via http://auroraemotion.com.
Now in its third year, the Arctic Design Company of the Year prize is awarded by Arctic Design Capital – the City of Rovaniemi – in cooperation with Arctic Design Week.
http://arcticdesignweek.fi/fi/arctic-design-capital/
FURTHER INFORMATION:
Aurora eMotion Founder / CEO Ari Karjalainen, Tel. +358 40 540 2146 [email protected]
www.AuroraPowertrains.com
ADW2018_Arctic Design Company of the Year Award
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